Brand & Identity Design
How to Get Recycling Symbols on Packaging Right
The recycling claims and symbols printed on packaging, and the rules governing them. Key takeaways Green Guides: the FTC's guides cover environmental marke...
Lumexa Media · Writing
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Working notes from a studio that edits images, cuts video, mixes audio, builds websites, renders 3D and argues about search results. Every article is written by a named person and cites the body that published the figures in it.
5,872 articles across 14 disciplines
Brand & Identity Design
California Proposition 65 Warnings: What Actually Works
California's requirement to warn about exposure to listed chemicals, which affects packaging and websites selling into the state. Key takeaways Listed chem...
Brand & Identity Design
A Practical Guide to Bilingual Packaging
Packaging that carries information in two or more languages, common for North American and export markets. Key takeaways Space: two languages need roughly twice...
Brand & Identity Design
Presentation Template Design, Done Properly
Branded slide templates that teams use for sales, reports and internal decks. Key takeaways Master slides: define consistent layouts Fonts: unavailable fonts su...
Brand & Identity Design
Brand Training and Onboarding, Done Properly
Teaching employees and partners how to use the brand, beyond handing over a guidelines document. Key takeaways Onboarding: new staff need brand context early Pr...
Brand & Identity Design
Sponsorship Branding: The Decisions That Matter
How a brand appears in sponsorships, from event signage and kit to digital assets and announcements. Key takeaways Rights packages: contracts define where and h...
Brand & Identity Design
How to Get Certification Badges and Trust Marks Right
Seals, badges and certification marks displayed on packaging and websites to signal quality, security or compliance. Key takeaways Endorsement guides: the FTC t...
Brand & Identity Design
A Practical Guide to Fair Packaging and Labeling Act Basics
Federal requirements for what consumer product packaging must state, including contents, quantity and who makes it. Key takeaways Identity: packages must identi...
Brand & Identity Design
A Practical Guide to Product Branding and Logo Placement
Where and how a brand appears on physical products, from molded logos to labels and etching. Key takeaways Manufacturing methods: molding, printing, etching and...
Brand & Identity Design
Sign Permits and Local Codes: The Decisions That Matter
The local rules that govern exterior signs, including size, height, illumination and permits. Key takeaways Permits: most jurisdictions require permits for exte...
Brand & Identity Design
Proposal and Quote Templates: What Actually Works
Branded templates for proposals, quotations and statements of work that sales teams reuse. Key takeaways Structure: clear sections help buyers compare options A...
Brand & Identity Design
A Practical Guide to Healthcare Brand Compliance
Brand and marketing materials for healthcare providers, where privacy and advertising rules shape what can be shown. Key takeaways Patient information: identifi...
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