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How to Get Financial Services Content Rules Right
The rules that shape marketing content for brokers, investment advisers, lenders and other financial firms. Key takeaways FINRA Rule 2210: governs broker-dealer...
Lumexa Media · Articles
Le journal
Les notes de travail d'un studio qui retouche des images, monte des vidéos, mixe de l'audio, crée des sites web, réalise des rendus 3D et débat des résultats de recherche. Chaque article est signé par une personne nommée et cite l'organisme qui a publié les chiffres qu'il contient.
5 872 articles dans 14 disciplines
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Writing Release Notes: What Actually Works
Short documents that tell users what changed in a product release, from new features to fixes and deprecations. Key takeaways Audience: release notes serve user...
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How to Get Writing API Documentation Right
Documentation that explains how developers use an API, including reference material, guides, examples and error handling. Key takeaways Reference docs: describe...
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How to Get Writing Numbers and Units Right
Style choices for numerals, measurements, currencies and units so content is clear and consistent. Key takeaways Microsoft style: spells out zero through nine a...
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Originality and Plagiarism Checks: What Actually Works
Processes that ensure published content is original, properly attributed and not copied from other sources. Key takeaways Scraped content: Google's spam po...
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Categories and Tags for Blogs: What Actually Works
Organizing blog content with categories and tags so readers can browse topics and archives stay useful. Key takeaways WordPress categories: are hierarchical Wor...
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Writing Job Postings: The Decisions That Matter
Writing clear, inclusive and lawful job advertisements that attract qualified candidates. Key takeaways EEOC: job ads may not express preferences based on prote...
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How to Get About Pages Right
The page that explains who runs a business, what it does and why people should trust it. Key takeaways Trust: people check About pages to judge credibility Resp...
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A Practical Guide to Email Subject Lines
The short line that tells recipients what an email is about and whether to open it. Key takeaways CAN-SPAM: subject lines must not mislead about the message con...
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A Practical Guide to Location Pages
Pages for individual business locations or service areas, with local details such as address, hours and staff. Key takeaways Doorway abuse: Google's spam p...
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How to Get Tutorials and How-To Articles Right
Step-by-step content that teaches readers to complete a specific task. Key takeaways Numbered steps: suit tasks that must be done in order One action per step:...
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Writing Calls to Action: What Actually Works
The words on buttons and links that ask readers to take the next step. Key takeaways Specificity: labels should describe what happens next Label in Name: WCAG r...
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