Servicios de SEO
Title Links and Meta Descriptions, Done Properly
The clickable headline Google shows for a result, usually taken from the page's title element, and the snippet text beneath it, which may come from the met...
Samir Haddad
SEO técnico y medición. Escribe sobre rastreo, indexación, Core Web Vitals y la diferencia entre una cifra y una suposición.
313 articles
Servicios de SEO
Pagination and Infinite Scroll, Done Properly
How a long list of items, such as products or articles, is split across several URLs or loaded progressively as a visitor scrolls or clicks to see more. Key tak...
Servicios de SEO
A Practical Guide to AI Features in Search
Generated summaries and conversational answers shown in search results, such as Google's AI Overviews and AI Mode, which link to web pages as their sources...
Servicios de SEO
A Practical Guide to IndexNow and Bing Webmaster Tools
Bing Webmaster Tools is Microsoft's reporting and submission service for Bing, and IndexNow is an open protocol a site uses to notify participating search...
Servicios de SEO
Sponsored, UGC and Nofollow Links: When to Use Each
The rel values that tell search engines how to treat a link: sponsored for paid placements, ugc for user-generated content, and nofollow for links you do not wa...
Servicios de SEO
Article Structured Data, Done Properly
Schema.org markup for news articles, blog posts and other written content that tells search engines the headline, images, dates and authors of a page. Key takea...
Servicios de SEO
A Practical Guide to Breadcrumb Structured Data
Markup that describes a page's position in the site hierarchy, which Google can show as a breadcrumb trail in search results in place of the raw URL. Key t...
Servicios de SEO
How to Get Event Structured Data Right
Markup describing an event, such as a concert, class, conference or webinar, including its date, location, status and ticket information. Key takeaways Type: Ev...
Servicios de SEO
How to Get Job Posting Structured Data Right
Markup for job listings that makes them eligible to appear in Google's job search experience, with title, location, salary and application details. Key tak...
Servicios de SEO
How to Get Local Business Structured Data Right
Markup that describes a local business, including its name, address, phone number, opening hours and business type. Key takeaways Type: LocalBusiness or a more...
Servicios de SEO
Organization Structured Data: The Decisions That Matter
Markup on a homepage or about page that describes the organization behind a site, including its name, logo, contact details and official profiles. Key takeaways...
Servicios de SEO
Recipe Structured Data, Done Properly
Markup for recipe pages that describes ingredients, steps, cooking times, nutrition and ratings, making recipes eligible for rich results and guided recipe feat...
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