Nine hundred pages and no plan
Most of the estate came from a previous strategy and attracted nothing. Retiring four hundred and merging two hundred raised the average quality of what was left.
Nine hundred pages and no plan
Audit with a decision recorded against every page, then a topic map from real query data
Illustration, not a client job
Content Planning Healthcare 5 weeks
- Technique
- Audit with a decision recorded against every page, then a topic map from real query data
- Industry
- Healthcare
- Turnaround
- 5 weeks
A drawn illustration of what this service changes, not a client job.
Drag the handle to compare. The situation and the techniques are ones we have actually dealt with; the picture is drawn rather than photographed, because publishing a client's material without asking is not something we do — and because a diagram of the thing that changed is clearer than a screenshot of it.
Drag the handle to compare. The situation and the techniques are ones we have actually dealt with; the picture is drawn rather than photographed, because publishing a client's material without asking is not something we do — and because a diagram of the thing that changed is clearer than a screenshot of it.
Services used
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