Développement e-commerce
A Practical Guide to Selling Digital Downloads
Selling files such as templates, ebooks, music, presets and software licenses. Key takeaways Delivery: download links should be secure and time-limited Refunds:...
Marcus Adeyemi
Développe et maintient les projets web. Écrit sur l’architecture front-end, la performance, l’accessibilité et les aspects ingrats du maintien d’un site en vie.
531 articles
Développement e-commerce
A Practical Guide to Selling Courses and Memberships
Selling access to educational content or ongoing membership rather than one-off products. Key takeaways Access control: content must be restricted to paying mem...
Développement e-commerce
Booking and Appointment Commerce: What Actually Works
Selling time rather than products, with calendars, availability, deposits and reminders. Key takeaways Availability: depends on staff, resources and opening hou...
Développement e-commerce
A Practical Guide to EU VAT and IOSS for US Sellers
The value added tax rules that apply when a US business sells goods to consumers in the European Union. Key takeaways Import One Stop Shop: a scheme for declari...
Développement e-commerce
A Practical Guide to Customs Documentation for Shipping
The paperwork that accompanies international parcels, including customs declarations, tariff codes and value statements. Key takeaways Customs forms: internatio...
Développement e-commerce
Dimensional Weight Pricing, Done Properly
Shipping charges based on the space a parcel occupies rather than its actual weight. Key takeaways Volumetric calculation: carriers price by dimensions when the...
Développement e-commerce
Local Delivery Options: What Actually Works
Delivering orders directly to nearby customers with your own drivers or a local courier. Key takeaways Delivery zones: defined by postcode or radius Scheduling:...
Développement e-commerce
Gift Registries: The Decisions That Matter
Lists customers create for weddings, births and events, which other people buy from. Key takeaways Purchase tracking: bought items must be marked to avoid dupli...
Développement e-commerce
Personalized and Engraved Products: What Actually Works
Products customized per order with names, messages, monograms or uploaded images. Key takeaways Previews: buyers expect to see how personalization will look Cha...
Développement e-commerce
How to Get Managing Price Changes Right
Updating prices across a store, feeds, marketplaces and marketing without confusing customers. Key takeaways Feeds: shopping feeds must match landing page price...
Développement e-commerce
A Practical Guide to Minimum Advertised Price Policies
Policies that set the lowest price at which resellers may advertise a product. Key takeaways Advertised price: MAP governs advertising, not the final sale price...
Développement e-commerce
Account Takeover Prevention: What Actually Works
Protecting customer accounts from attackers using stolen or reused passwords. Key takeaways Credential stuffing: attackers reuse leaked passwords at scale Rate...
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