Picture and sound. Writes about editing, color, loudness and delivery specifications, including the ones that get deliveries rejected.
375 articles
Generating many small elements, such as sparks, dust, confetti or abstract dots, from an emitter and moving them with forces like gravity and wind. Key takeaway...
Drawing each frame of movement by hand, the traditional method behind cel animation, used today for expressive transitions, characters and effects. Key takeaway...
Animating an app or software interface to show how a product works, using real screens, cursor movement and focused zooms. Key takeaways Deception: the FTC trea...
Animating one shape smoothly into another, such as an icon changing state or a logo forming from simple shapes. Key takeaways Path keyframes: After Effects inte...
Animation that repeats without a visible jump, used for GIFs, website backgrounds, social posts and digital signage. Key takeaways Matching frames: the last fra...
Tools in Cinema 4D's MoGraph toolset that duplicate objects in patterns and change them in bulk with effectors and fields. Key takeaways Cloner: creates co...
Setting working spaces and output profiles so colors in motion graphics match between design files, footage and final delivery. Key takeaways Rec. 709: the ITU...
Documenting animation durations, easing curves, delays and triggers so developers can build interface motion that matches the design. Key takeaways Durations: i...
Display ads built with HTML, CSS and JavaScript that animate within fixed ad sizes and strict file-weight limits. Key takeaways Ad sizes: the IAB New Ad Portfol...
Adding noise, grain and texture to flat motion graphics to give them a tactile, filmic or printed feel. Key takeaways Banding: noise can break up visible steps...
Deliberate visual errors, such as RGB channel splits, pixel shifts and compression artifacts, used for energetic, digital-feeling motion. Key takeaways Three fl...
Bringing still photos or illustrations to life by separating them into layers and moving a virtual camera through them. Key takeaways Layer separation: foregrou...
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