Motion Graphics & Animation
After Effects Project Organization, Done Properly
Structuring a compositing project so it can be revised, handed over and rendered without surprises. Key takeaways Precomposition: nesting compositions to manage...
Tomas Lindqvist
Picture and sound. Writes about editing, color, loudness and delivery specifications, including the ones that get deliveries rejected.
375 articles
Motion Graphics & Animation
Rendering and Output for Motion: What Actually Works
Getting finished animation out of the software in the format the destination needs, without losing quality or transparency. Key takeaways Mastering codecs: ProR...
Motion Graphics & Animation
How to Get Social Media Motion Assets Right
Animated content produced specifically for feeds, where the frame, the length and the sound conditions are all different from broadcast. Key takeaways Ratios: 9...
Motion Graphics & Animation
A Practical Guide to Character Animation
Animating figures so that they read as having intent, weight and personality rather than as moving shapes. Key takeaways Weight: conveyed by timing and spacing...
Motion Graphics & Animation
Transitions and Scene Changes: What Actually Works
How one shot, scene or state becomes the next, and what that choice tells the viewer. Key takeaways Cut: the default; implies continuity Dissolve: conventionall...
Motion Graphics & Animation
How to Get Templating Motion for Scale Right
Building animated assets as templates so that many versions can be produced without re-animating each one. Key takeaways Template formats: essential graphics an...
Motion Graphics & Animation
Broadcast Graphics and Lower Thirds: What Actually Works
On-screen graphics that identify speakers, label locations and carry supplementary information during a program. Key takeaways Title safe area: a margin inside...
Motion Graphics & Animation
A Practical Guide to Storyboarding for Animation
Planning an animated piece shot by shot before any animation is produced. Key takeaways Output: frames representing each shot, with notes on action and timing A...
Motion Graphics & Animation
A Practical Guide to Color in Motion Design
Using color deliberately across an animated piece, including how it behaves as elements move and overlap. Key takeaways Contrast: must hold as elements move ove...
Motion Graphics & Animation
How to Get Motion Graphics Briefs and Scoping Right
Defining what an animated piece must do, how long it runs, and what is being delivered, before production is committed. Key takeaways Cost drivers: duration, co...
Motion Graphics & Animation
A Practical Guide to Motion Accessibility and Photosensitivity
Designing animation and video so it cannot trigger seizures, can be paused when it runs on its own, and respects people who ask their devices for reduced motion...
Motion Graphics & Animation
Easing and Timing Curves: The Decisions That Matter
The curves that control how an animation's speed changes over time, such as starting slowly, speeding up and settling, which make motion feel natural or me...
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